DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATIONS

publications

Student Publications

- Journal Publications

Faculty Publications

- Journal Publications 
- Book Publications

student publications


Journal Publications

  • SARANUSRI K,A study on preference level of Education-based mobile application reference to engineering college students,Dr.M. Suresh Kumar"
  • SHARMITHA R,A study on Employee safety and welfare measures with special reference to cotton industries in Coimbatore district.,Ms.A.G. Mythili
  • SUVATHI K.S,A study on employee motivation towards Aswati Hosieries,Ms.S. Karpagalakshmi
  • VELMURUGAN S,A study on customer satisfaction towards online food ordering with special reference to Zomato Coimbatore,Ms.K. Sivapriya
  • VIGNESH S,A study on consumer behavior,Ms.So. Priya
  • VISHAL A,A study on supply chain management in textile industry,Ms.So. Priya
  • VISHNUVARTHINI N,A study on occupational stress level of employees in textile shops with special reference to Tirupur,Dr.K. Premalatha
  • YUGASHINIPRABHA K,Empirical study on CSR activities of Shanthi gears Limited, Coimbatore,Ms.S. Karpagalakshmi

  • ABINAYA G,Customer Behaviour towards Social media marketing,Guide Name:Mr.P. Bala Krishnan
  • ANUSHA S,A study on employee Absenteeism with special reference to Tea Factory's, The Nilgiris District, Guide Name:Ms.G. Swernalatha
  • ARAVIND H,A study on customer satisfaction on Digital marketing. Guide Name:Mr.R. Kanakaraj

  • BENHUR JOHN C,A study on Customer Retention in Trigger Jeans, At Karamadai,Mr.T. Ramesh Kumar
  • "DINESH KUMAR R,A study on performance evaluation of mutual fund with special reference to Axis mutual fund
  • Dr.R. Maheswari"
  • "GAYATHRI T,A study on customer satisfaction towards Zomato online food ordering with special reference to Coimbatore
  • Mr.S. Senthil Kumar"
  • "GOKILA P,A study on customer satisfaction towards washing machine with reference to Coimbatore District
  • Mr.R. Kanakaraj"
  • GOKULNATH R,A study on financial performance of ICICI bank with special reference to Coimbatore city,Ms.G. Swernalatha
  • HARSATH S,A study on patients’ satisfaction towards cancer hospitals,Ms.S. Dhivya
  • "JAGADISH D.Customer satisfaction towards clothes purchase in boutique situated at Ooty the Nilgiris District
  • Ms.A.G. Mythili"
  • "JAYASRI P, study on customer satisfaction towards textile industries with special reference to Gobi
  • Dr.M. Suresh Kumar"

  • JEASON W,A study on the quality of After sales service in Honda Coimbatore,Ms.S. Dhivya
  • "JENCY ABISHA M,A study on consumer preference towards four wheeler loans with reference to Coimbatore district,Mr.S. Senthil Kumar"
  • "JIMPAUL JOSHUA P,A study on consumer satisfaction and preferences towards smartphones at Saravanampatti, Coimbatore, Ms.K. Sivapriya"
  • "MANIMEGALAI S,A study on customer preference towards Aavin milk products with special reference to Nilgiris district, Mr.P. Bala Krishnan"
  • MAURE PRIYA V,A study on customer satisfaction towards LG products in Coimbatore city,Mr.T. Ramesh Kumar
  • RAKSHANA B,A study on effectiveness of performance appraisal system of employees in sugar manufacturing industries, Erode,Dr.K. Premalatha
  • SANDHIYA N,A study on customer satisfaction towards online shopping in flipkart in Coimbatore city,Dr.R. Maheswari

faculty publications


Journal Publications


  • T. Ramesh Kumar,A STUDY ON CONSUMER PREFERENCE TOWARDS TVS WEGO Review Of Research,Laxmi Book Publications, Solapur,Vol.8Issue1,Oct-18,09 TO 16,2249-894X,5.7631"
  • "G. Swarnalatha,A STUDY ON RISK IN ELECTRONIC RETAILING TOWARDS CONSUMER SATISFACTION IN NILGIRIS DISTRICT,Review Of Research,Laxmi Book Publications, Solapur
  • Vol.8Issue1,Oct-18,17 TO 24,2249-894X,5.7631"
  • "Dr. R. Maheswari,A STUDY ON ENVIRONMENTAL ATTITUDE AND PERCEPTION OF CONSUMER’S ATTITUDE ABOUT GREEN ADVERTISEMENT,Review Of Research,Laxmi Book Publications, Solapur,Vol.8Issue. 2,Nov-18 01 to 08,2249-894X,5.7631"
  • "Dr.P.Sopna ,A STUDY ON CONSUMER BEHAVIOR IN TWO WHEELER MOTOR BIKES WITH SPECIAL REFERENCE TO COIMBATORE CITY,Review Of Research,Laxmi Book Publications, Solapur Vol.8Issue1,Oct-18,37-42,2249-894X,5.7631"
  • "Dr. H. Hariharan Dr. R.Ganeshmurthi,PROBLEMS VENTURE BY THE ENTREPRENEURS IN THE SUCCESS OF FIRM INDIAN JOURNAL OF RESEARCH,PARIPEX, Vol 7, No 10 (2018) ,Oct-18,2250-1991,6.761"
  • "Dr. P. Sopna,G. Santhana Rajee,A STUDY ON CUSTOMER SATISFACTION OF PUBLIC SECTOR BANKS WITH SPECIAL REFERENCE TO COIMBATORE CITY,INDIAN JOURNAL OF RESEARCH,PARIPEX Vol 7, No 10 (2018) ,Oct-18,2250-1991,6.761"
  • "G. Santhana Rajee ,K. Karpagambigai,IMPACT OF SERVICE CHARGES CHARGED BY PUBLIC SECTOR BANKS WITH SPECIAL REFERENCE TO COIMBATORE CITY,International Journal of Current Research and Modern Education R&D Modern Research Publication,Volume 3, Issue 1, 2018,2018,431-436,2455 – 5428,6.925"
  • "Dr.K.Premalatha ,A STUDY ON ENHANCEMENTS IN ONLINE PAYMENT SYSTEM Indo-Iranian Journal of Scientific Research ,IIJSR,Volume 2, Issue 4,Oct-Dec 2018,01-12,2581-4362"
  • "Dr.K.Premalatha,A STUDY ON CONSUMER ATTITUDE TOWARDS ONLINE SHOPPING WITH REFERENCE TO COIMBATORE CITY,Asian Journal of Applied Science and Technology AJAST,Volume 2, Issue 4,Oct-Dec 2018,47-61,2456-883X"
  • "Mr.M.SureshKumar,EFFECTIVENESS OF SOCIAL ADVERTISING: A BEHAVIOURAL STUDY,Indo-Iranian Journal of Scientific Research ,IIJSR,Volume 2, Issue 4,Oct-Dec 2018,13-23 2581-4362."
  • "Mr.M. Sureshkumar,EFFECTIVENESS OF ONLINE ADVERTISING: A STUDY WITH REFERENCE TO SELECTED CITIES,Asian Journal of Applied Science and Technology,AJAST,Volume 2, Issue 4 Oct-Dec 2018,62-69,2456-883X."


  • "Mr. M.Suresh Kumar,Ms.S.Usha Nandhini ,GST & Evolution of Tax System in India,Journal of Management and Science,JMS,Special Issue No.1,Sep-17,PP:21-24,2249-1260"
  • S.Senthil Kumar ,Dr.S.Mythili (KASC),Hindering Cyber Crime Using Online Cyber Security Techniques Vs Financial Fraud Under Banking & Anti-Fraud Programs In Bank,Asia Pacific Journal of Research,AJOR,Special Issue,Sep 2017,PP:109-113,2320-5504
  • S.Senthil Kumar,Ms.D.Nivya PG Student Final Year,Credit Card Fraud Detection using Fire Fly Algorithm,International Journal of Trend in Scientific Research and Development,IJTSRD,Volume:1,Issue No.6,Oct 2017,PP :728-732,2456-6470
  • "S.Senthil Kumar, Ms.V.Kirthika PG Student Final Year ,Big Data Analytics Architecture and Challenges, Issues of Big Data Analytics, ,International Journal of Trend in Scientific Research and Development,IJTSRD,Volume:1 Issue No.6, Oct 2017, ,669-673,2456-6470"
  • Ms.G.Swarnalatha,Ms.R.Srilalitha PG Student Final Year,Design Issues and Applications of Wireless Sensor Network,International Journal of Trend in Scientific Research and Development,IJTSRD,Volume:1,Issue No.6,Oct 2017,798-803,2456-6470
  • Mr.T.Ramesh Kumar,A study on Unemployment and Training Programme offered for Employment in India,International Journal of Research in Computer Application and Management,IJRCM,Volume:7Issue No.11,Nov 2017,PP :74-76,2231
  • S.Senthil Kumar,Dr.S.Mythili (KASC),Survey on Exception Rules and Anomaly Detection,International Journal of Scientific Research in Computer Science, Engineering and Information Technology,IJSRCSEIT,Volume:2,Issue No.6,Nov 2017,PP :521-525,2456-3307,4.032
  • "Dr. K. Premalatha ,Consumer’s Awareness and Preference Towards Solar Energy Devices With Special Reference Towards Coimbatore, TamilNadu International Journal For Multi-Disciplinary Engineering And Business Management,IJRMEBM,Volume-6, Issue-1, January-March, 2018,PP:1-4,2348-2249,1.82"
  • Mr.M.Suresh Kumar ,Consumer’s Attitude Towards Online Shopping with Reference to Coimbatore City,International Journal for Multi Disciplinary Engineering and Business Management,IJRMEBM,Volume-6, Issue-1,January-March, 2018,PP:5-8,2348-2249,1.82
  • S.Senthil Kumar,Dr.S.Mythili (KASC),An Enhanced Cloud Based Environment For Big Data Analytics In Health Care,Asian Journal of Science and Applied Technology,The Research Publication,Vol.7, No.1,Jan-June 2018.,PP:33-35,2249-0698
  • Mrs.S.Thangamani ,Dr.S.Vasantha ,A study on consumer preference towards organic,Food products in Coimbatore city,Shanlax International Journal of Commerce,Shanlax Publications,Vol. 6 No. 2,Apr-18,225-231,2320-4168,4.118


  • "S.Senthil Kumar,Mr.R.Kanakaraj,Information Security and Computer Security using Neural networks and Artificial Human Immune System,Asian journal computer science & Technology,The Research Publication,Vol.5No.1 , Jan-June 2016,PP:21-24"
  • "K.PremalathaAnalysis of Performance Efficiency of Selected Indian Public Sector Banks to Achieve the Target Efficiency Asian Journal of Research in Social Sciences and Humanities,Asian Research Consortium,Volume:6,No.6,June 2016, PP 547-557"
  • "S.Senthil Kumar,Alert System For Controlling Cyberbullying Words Using Fuzzy Logic And Fuzzy Inference Engine Asian journal computer science & Technology,The Research Publication,Volume 5 No.2 ,July-December 2016,29-31"
  • "S.Senthil Kumar,Multimodal Biometric Technology Using Fuzzy Logic Decision And Fuzzy Inference System, Asian journal computer science & Technology,The Research Publication,Volume 5 No.2 July-December 2016, July-December 2016, PP: 1-4"
  • S.Senthil Kumar,Ms.A.Santhanalakshmi,Innovative Technologies in Digitization,Intercontinental Journal of Marketing Research Review ,ICMRR,Vol. 5 Issue. 3, February 2017,Special Edition ,PP: 15-18
  • S.Senthil Kumar,Effective Machine Learning Techniques Used In Big Data Analytics,Asian Journal of Science and Applied Technology,The Research Publication,Vol.6, No.1,Jan-June 2017.PP:18-21
  • "S.Senthil Kumar,Gait Biometric Recognition Using Direct Classification, TSVM, SVM and Neural Network, Asian Journal of Science and Applied Technology,The Research Publication,Vol.6, No.1,Jan-June 2017.28-31"
  • S.Senthil Kumar, An Enhanced Technique for identifying Cancer Biomarkers from Microarray using Hybrid Feature Selection Technique International Journal of Scientific Research in Computer Science,Engineering and Information Technology,IJSRCSEIT,Vol.2, Issue:.3,Jan-June 2017,PP:192-198
  • Ms.S.Karpagalakshmi,Dr.K.Brindha,A Study on Water Consumption By Rural Consumers in Coimbatore City (with Special Reference to Vellakinar),Asia Pacific Journal of Research,AJOR,Volume:1,Issue No.LI,May-17,PP :43-48


  • E.P.Prakash , Mr.R.Senthil Kumar, ”Unicast Communication based on Context-aware Adaptive Routing in delay Tolerant Mobile Adhoc Network”, Journal of Emerging Technologies and Innovative Research (JETIR), Volume 2, Issue 4, April 2015.
  • J.Benitha Christinal, S.Kurinchi , A.Bhuvaneswari and B.Keerthana, “Advanced Dynamic Multilevel Priority Packet Scheduling Scheme”, Journal of Emerging Technologies and Innovative Research JETIR, Volume.2, issue.4 , ISSN 2349-5162 on April 2015.
  • N.Geethanjali, A.Nirmal Kumar,K.Siva, G.Siva Vishnu Kumaran, Vishnu S Nair, “Household Automation System using Android”, International Journal of Applied Engineering Research IJAER, Volume.10, issue.20 , pp.17976 – 17980 ISSN 1087-1090 on April 2015. (Scopus Indexed)
  • K.Aravindhan, “Reducing Data Loss for Multihop Broadcast using Position Based Routing in VANET”, International Journal of Emerging Trends in Engineering and Development , ISSN 2249-6149, Volume 3,Issue 5, (April.-May. 2015).
  • E.P.Prakash, Alphyandrews , Anushyayogarajan and Athirasasidharan.P.K , “Semantic Search Log for Personalized Web Search Using Ontology”, International Journal of Science and Innovative Engineering & Technology IJSIET, Volume.1, ISBN 978-81-904760-6-5 on May 2015.
  • Baskaran.P, Samyuktha.N , Sudharsini.R, Sakthidharsini.K,“ Implementation of Mobile Application for Medication using Android”, International Journal of Applied Engineering Research IJAER, Volume. 10 No.20, ISSN 0973-4562, 2015 on May 2015. (Scopus Indexed)
  • K.Aravindhan and N.Subhashini, “Healthcare Monitoring System for Elderly Person using Smart Devices”, International Journal of Applied Engineering Research (IJAER), Vol. 10 No.20 (2015), ISSN 0973-4562 on May 2015. (Scopus Indexed)
  • Arun Kumar.K, Gnanadeepa.S, John Hepzibha and Janani.G.K, “Survey on security and privacy preserving public auditing for content storage in cloud environment”, IEEE Xplore Digital Library, Page(s)1–4, ISBN:978-1-4799-7676-8, DOI:10.1109/EESCO.2015.7253779 on September 2015. (IEEE Xplore Digital Library)
  • Mr.D.Jebakumar Immanuel, “Study on Cluster Head Selection by using Fuzzy Set Algorithms in Mobile Ad Hoc Networks”, International Journal of Applied Engineering and Research, ISSN 0973-4562, pp.201-208, Volume 10, No.71, September 2015. (Annexure II – Scopus Indexed)


  • Mr. P. Siva Kumar,Customers Perception and Attitude of Landline Services of the BSNL Limited in Erode Telecom District, TamilNadu,Indian Journal Of Research, Paripex,Paripex,Volume:4, Issue:8 ,Aug-15,PP:112-113,2250-1991
  • Dr. A.Mahendran,Mr.M.Suresh Kumar,A Study On Level of Effectiveness on Online Advertisement,Review of Research Journal,Laxmi Book Publications, Solapur,Volume:4, Issue:12,Sep-15,PP:1-8
  • "Dr. A.Mahendran,Mr.M.Suresh Kumar,The Impact Of Online And Its Effectiveness On Advertisement In Buying Behaviour,International Journal of marketing,financial services & management research,IJMFS & MRVolume:4(10), Oct-15,PP:1-11"
  • Dr. S.Kavitha,Utilisation Of Banking Products by The Customers,Indian Journal Of Research, Paripex,Paripex,Volume:4,Issue:10,Oct-15,PP:268-271
  • Mr. S.Senthil Kumar,An Enhanced Biometric System For ATM Amount Withdrawals Using Iris Biometric Recognition Method,Asian Journal computer science & Technology,The Research Publication,Vol.4.No.2,july – Dec 2015,PP:35-38
  • Ms.K.Premalatha,A Comparison of Financial Performance in the Banking Sector: Some evidence from Indian Public Sector Banks,International Journal of Trend in Research and Development,IJTRD,Vol.3(3),May – Jun 2016 ,PP:296-298
  • Ms. S.Dhivya,Ms.H.Saleema Banu,Marketers For Handling Global Digital Marketing Campaign,International Journal of Scientific Research,MCI,Volume:5, Issue: 4 ,Apr-16,PP:218-220,2277-8179
  • Ms.K.Premalatha,A study on profitable factors of selected Indian private sector banks,International of marketing,financial services & management research,IJMFS & MR,Volume:4(10),Oct-15,PP:1,2277-3622


book Publications


  • S.Senthil Kumar,Achieving Success in Computer Science Interview,978-93-87871-01-4,SHANLAX PUBLICATIONS,61, 66 T.P.K. Main Road,Vasantha Nagar,Madurai – 625003,Tamil Nadu, India